Planning Awards 2008 - The Shortlist
To all those who entered the IPC Magazine Planning Awards 2008, thank you very much. You and your peers across the country have certainly given our judging panel something to think about.
The IPC Magazine Planning Awards (in association with MediaWeek) recognise and reward the best of magazine planning, both off- and on-line, in the UK. And 2008 is shaping up to be as fiercely competitive as our inaugural year in 2007.
The awards show will be taking place on the 4th June at the Royal Society for the Encouragement of Arts (RSA) and all those who are shortlisted, plus a few special guests, will receive an official invite nearer the time.
So without further ado, here are the shortlisted entries by category:
Best Magazine Campaign Over £250,000
Masterfoods M&Ms - ZenithOptimedia - Charlotte Reich/Andy Walsh
Debenhams Christmas 2007 - Carat - Lyndsey Barnard
Best Magazine Campaign Under £250,000
QVC - Arean BLM - Tristan Brooks
British Gas London Green Scene - Carat - Katie Sallows
GSK Lucozade Sport 'Edge' - Mediacom - Jamie Higginson/Emma Weller
Unilever Domestos Project Pinny - Mindshare - Lisa Stevenson
Best Use of Consumer Insight in a Magazine/Multi-Media Campaign
Corsodyl - Mediacom - Catherine Ashford/Sarah Meyer
Nokia N95 - Mediacom - Hannah Laird/Laura Lowry
VW Thoughtbites - Mediacom - James Thomas/Clare Nash
Best Use of Magazines in a Multi-Media Campaign
R&R Ice Cream Fab Lollies - Rise Communications - Megan Butler
Nokia N81 - Mediacom - Hannah Laird/Laura Lowry
Setanta Sports - Arena BLM - Andrew Cockburn/Henry Daglish
T-Mobile Top Up Fridays - Mediacom - Stephen Ward
Best Use of Online Magazines in a Multi-Media Campaign
Mazda MX-5 - Mindshare - Sarah Perrins/Charlotte Tice
COI Don't Drug Drive - Carat - Janet Dinger/Elen Thomas
Wilkinson Sword - Mediaedge:cia - Amy Parker/Anna Winsbrow
Best Innovation in a Magazine Campaign
Xbox 360 Global Challenge - Universal McCann - Dan Pimm/Scott Holmes
Waste & Resource Action Programme (WRAP) - Mediaedge:cia Manchester - Emma Slater/Josie Anderson
Anne Summers The Wave - Good Stuff/MGMOMD - Toby Bowerman/Kate Milligan
Thanks again to everyone who entered and the very best of luck to all those who are shortlisted - we'll see you at the awards show!









