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Planning Awards 2008 - The Shortlist

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To all those who entered the IPC Magazine Planning Awards 2008, thank you very much. You and your peers across the country have certainly given our judging panel something to think about.

The IPC Magazine Planning Awards (in association with MediaWeek) recognise and reward the best of magazine planning, both off- and on-line, in the UK. And 2008 is shaping up to be as fiercely competitive as our inaugural year in 2007.

The awards show will be taking place on the 4th June at the Royal Society for the Encouragement of Arts (RSA) and all those who are shortlisted, plus a few special guests, will receive an official invite nearer the time.

So without further ado, here are the shortlisted entries by category:

Best Magazine Campaign Over £250,000

Masterfoods M&Ms - ZenithOptimedia - Charlotte Reich/Andy Walsh

Debenhams Christmas 2007 - Carat - Lyndsey Barnard

Best Magazine Campaign Under £250,000

QVC - Arean BLM - Tristan Brooks

British Gas London Green Scene - Carat - Katie Sallows

GSK Lucozade Sport 'Edge' - Mediacom - Jamie Higginson/Emma Weller

Unilever Domestos Project Pinny - Mindshare - Lisa Stevenson

Best Use of Consumer Insight in a Magazine/Multi-Media Campaign

Corsodyl - Mediacom - Catherine Ashford/Sarah Meyer

Nokia N95 - Mediacom - Hannah Laird/Laura Lowry

VW Thoughtbites - Mediacom - James Thomas/Clare Nash

Best Use of Magazines in a Multi-Media Campaign

R&R Ice Cream Fab Lollies - Rise Communications - Megan Butler

Nokia N81 - Mediacom - Hannah Laird/Laura Lowry

Setanta Sports - Arena BLM - Andrew Cockburn/Henry Daglish

T-Mobile Top Up Fridays - Mediacom - Stephen Ward

Best Use of Online Magazines in a Multi-Media Campaign

Mazda MX-5 - Mindshare - Sarah Perrins/Charlotte Tice

COI Don't Drug Drive - Carat - Janet Dinger/Elen Thomas

Wilkinson Sword - Mediaedge:cia - Amy Parker/Anna Winsbrow

Best Innovation in a Magazine Campaign

Xbox 360 Global Challenge - Universal McCann - Dan Pimm/Scott Holmes

Waste & Resource Action Programme (WRAP) - Mediaedge:cia Manchester - Emma Slater/Josie Anderson

Anne Summers The Wave - Good Stuff/MGMOMD - Toby Bowerman/Kate Milligan


Thanks again to everyone who entered and the very best of luck to all those who are shortlisted - we'll see you at the awards show!

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