IPC scoops 'Digital Oscars'
IPC Media scooped three awards at the Association of Online Publishers Awards a.k.a the digital 'Oscars'. That's more than any other consumer media business and against fierce competition from fellow finalists including BSkyB, the FT, Guardian News & Media and New Group Newspapers.
Now in their seventh year, the AOP Awards showcase the very best in digital media and IPC Media took top honours in three key categories:
The Women's Space study from The Origin Panel IPC Insight's rolling research study of UK women took the Research & Insights Project of the Year prize.
The WKD Nuts Football Awards claimed the prize for Cross-Media Project of the Year. Nuts publisher Clair Porteous says: Nuts and WKD were a perfect brand fit for the Football Awards activity. And it's a pleasure to be able to say that this success rewards a true team effort and an online performance which sees www.nuts.co.uk up 121% year on year to 1.4 million unique users each month.
Meanwhile an AOP trophy was only one half of NME.COM's awards night success. As well as winning the AOP Consumer Editorial Team of the Year award, the internationally renowned website also scooped the Best Music Magazine prize at the BT Digital Music Awards. The victory marks the third year in the row NME.COM has taken the award.
IPC digital director Neil Robinson adds: The AOP Awards are the Oscars for digital publishing in the UK and this achievement is testament to the focus we have all been placing on web publishing.
For more information on any of the above, or how they can work for your brands, please contact IPC Advertising.
