IPC Advertising Case Studies http://www.ipcadvertising.com/ Visit IPC Advertising en-gb Fri, 29 Aug 2014 Copyright: (C) IPC Advertising http://www.ipcadvertising.com/images/placeholder.jpg http://www.ipcadvertising.com/ Changing perceptions of Clarks Marie Claire, InStyle and LOOK lent their fashion expertise and reputation to Clarks in order to make the brand highly appealing to a stylish female audience. http://www.ipcadvertising.com/case-studies/changing-perceptions-of-clarks Wed, 30 Apr 2014 Becoming your own interior designer with Debenhams home range Readers of Ideal Home, Livingetc and Style at Home turn to our titles for stylish and affordable ideas on how to improve their homes http://www.ipcadvertising.com/case-studies/becoming-your-own-interior-designer-with-debenhams-home-range Wed, 30 Apr 2014 Dr. Oetker inspires Christmas baking IPC Media is an authority on food creating over 17,000 recipes a year across the IPC portfolio of magazines and websites. http://www.ipcadvertising.com/case-studies/dr-oetker-inspires-christmas-baking Wed, 30 Apr 2014 IPC paves the way for John Lewis flooring John Lewis approached IPC to see how our iconic and trusted brands could be used as a platform to promote the John Lewis flooring range. http://www.ipcadvertising.com/case-studies/ipc-paves-the-way-for-john-lewis-flooring Wed, 30 Apr 2014 Forging a link between Lenor, fashion and fresh The idea behind the 'Fresh with Lenor' campaign was to send up-and-coming designers - or 'fresh talent' - on creative missions. http://www.ipcadvertising.com/case-studies/forging-a-link-between-lenor-fashion-and-fresh Wed, 30 Apr 2014 Teaming up with the Department of Health to raise lung cancer awareness Lung cancer sufferers and their families were targeted using a case study approach via IPC print and digital brands. http://www.ipcadvertising.com/case-studies/teaming-up-with-the-department-of-health-to-raise-lung-cancer-awareness Wed, 30 Apr 2014 Style Up Your Summer with Malibu This cross-media campaign included a mini-mag, blogging contests and newsletter insertions. http://www.ipcadvertising.com/case-studies/style-up-your-summer-with-malibu Wed, 30 Apr 2014 The Money Advice Service used IPC's portfolio to give financial advice to a large audience IPC's extensive portfolio of brands provided the ideal platform for the Money Advice Service to promote its services. http://www.ipcadvertising.com/case-studies/the-money-advice-service-used-ipcs-portfolio-to-give-financial-advice-to-a-large-audience Wed, 30 Apr 2014 Wrapping up UK homes in exotic scents and flavours Inspirational online videos of readers creating their own Sharwood wraps helped conquer new consumers. http://www.ipcadvertising.com/case-studies/wrapping-up-uk-homes-in-exotic-scents-and-flavours Wed, 30 Apr 2014 IPC partnered with celebrities to establish TU as a credible clothing brand Celebrities showed off the TU brand with great results... http://www.ipcadvertising.com/case-studies/ipc-partnered-with-celebrities-to-establish-tu-as-a-credible-clothing-brand Wed, 30 Apr 2014