Consumer Insight
Investigations into what young men think and feel, do and like, are and want to be.
Young Men Consumer Insight
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The Great British Music Survey
The Great British Music Survey is an extensive study of British listening and consumption habits, showing that the majority of Brits are mad for music.
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Technology Uncovered - Young Men
Find out the 10 things you need to know about Young Men's technology habits
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Inspire Men & Music - Technology
The latest research from IPC Inspire Men & Music explores the technology consumers currently buy into, along with their needs and expectations of technology both now and in the future
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Today’s Man: LIVE!
More young men have been to see live music than have attended footie matches in last 12 months. Just one of the latest finding revealed by IPC’s Today’s Man research...
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Today's Man: The Gaming Session
IPC Inspire Men & Music nationally representative research “Today’s Man: The Gaming Session” and “Today’s Man: The Recession Session” prove that gaming is still high on the agenda for young men today
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