Creativity and Innovation
The strategy for the launch of PlayStation's third generation PS3 console was very different to anything that had gone before.
Famous Fab lollies were increasingly becoming a fading favourite but magazines were able to stem the tide by re-connecting today's families with the fun element of the brand.
With London's carbon emmissions among some of the highest in UK, British showed Londoners how to live a more environmentally sound way.
The 'Best Seats In The House' - bringing Intel Centrino's 'entertainment on your lap' proposition to life via RSVP cross-media promotion.
Wilkinson Sword look to Monkey Magazine to challenge Gillette's market-dominance.
Dolmio launch 'chunky' variant with solus media first and generate 90% satisfaction of reader added-value.
IPC Solutions brings Nescafe Original's “rewarding break” to life
This innovative copy testing facility at IPC allows clients to assess the potential effect of their magazine advertising before it runs.
When Garnier needed an engaged and informed female audience
to trial their new skincare product, they turned to Marie Claire.
IPC Ignite's Nuts gives Uncle Ben's range of chilli sauces a spicy offering
