Case Studies
Successful multi-media campaigns promoting cosmetics and personal care products
Magazine brands remain the heartland media choice for cosmetic and beauty campaigns.
Cosmetics & Personal Care Case Studies
-
Marie Claire uses augmented reality to deliver a futuristic campaign
A leading cosmetics company formed a media partnership with Marie Claire to demonstrate the qualities of their new skin care product.
Read More
-
Panadol Advances with IPC Connect and Southbank brands
With the launch of a new product - Panadol Advance on the horizon, Panadol wanted to change perceptions of the Panadol brand and re-position it from traditional choice to a modern day essential.
Read More
-
John Frieda Frizz-Ease enhances its shine with the IPC Southbank glossies
Despite being crowned as the experts in frizz control, John Frieda faces a challenging market place with other brands attempting to mirror their success.
Read More
-
Experiential partnership between Marie Claire and Maybelline presents The Maybelline Store
Marie Claire presents the world’s first Maybelline New York pop-up shop during London Fashion Week
Read More
-
P&G Shockwaves celebrates its 6th year sponsoring the NME Awards
Launched in 1953, The NME Awards have become THE social event to attend in any rock stars calendar.
Read More
